TheSunnyMag: Who is Santiago Swallow? The Surest Way to Build a Billion Dollar Business & More


TheSunnyMag: Who is Santiago Swallow? The Surest Way to Build a Billion Dollar Business & More

TheSunnyMagHere goes our weekly magazine of stories curated from around the world. In this edition: Who is Santiago Swallow? The Surest Way to Build a Billion Dollar Business & More.

New new world

How to become internet famous for $68: Santiago Swallow may be one of the most famous people no one has heard of.
His eyes fume from his Twitter profile: he is Hollywood-handsome with high cheekbones and dirty blond, collar-length hair. Next to his name is one of social media’s most prized possessions, Twitter’s blue “verified account” checkmark. How did Santiago become internet famous? Read here.

Apple’s 10-Year-Old iTunes Loses Ground to Streaming: A decade ago, the newly started iTunes Store gave away a song called Over My Head (Cable Car) by an obscure Denver rock group called The Fray. That was, explains lead guitarist Joe King, the band’s big break. “I’ll never forget, our manager e-mailed and said there had been 300,000 downloads,” says King. “Immediately our fan base went from several hundred to thousands, everywhere. Our tour started selling out.” These days, iTunes doesn’t offer that kind of overnight success for undiscovered musicians, despite its 435 million registered users. More here.


Dark skies and bright prospects: ADAM GROSSMAN waited impatiently under a shelter at a highway rest stop while the rain bucketed down around him. He had parked his car across a lot, now a drenching dash away, before the downpour began. When would the rain end, he wondered? He pulled out his smartphone and consulted online weather services, which showed a looped animation of radar maps of rain clouds, but offered no advice about what would happen next. Surely, it was possible to do better? More here.


A new brick in the Great Wall: Additive manufacturing is growing apace in China. ALTHOUGH it is the weekend, a small factory in the Haidian district of Beijing is hard at work. Eight machines, the biggest the size of a delivery van, are busy making things. Yet the factory, owned by Beijing Longyuan Automated Fabrication System (known as AFS), appears almost deserted. This is because it is using additive-manufacturing machines, popularly known as three-dimensional (3D) printers, which run unattended day and night, seven days a week. More here.


How to Bounce Back From a Social Media Disaster: Made a major flub in front of the whole world on social media? Here’s how to respond. More here.

9 Slightly Crazy Things That Might Make You Wildly Productive: Break up your routine with these secret (slightly off-the-wall) tricks to jump-starting your productivity. More here.


The Surest Way To Build A Billion-Dollar Internet Company: A full two-thirds of the 24 publicly traded U.S. Internet companies worth more than $1 billion are digital transaction firms. The billion-dollar club includes a heavy dose of travel, local and real estate businesses. More here.

Tim Cook’s cash card: THERE was no firm timetable for an iWatch or for a revolutionary iTV. Nor was there a concrete plan for releasing a low-cost iPhone. There was, however, the promise of what is reportedly the biggest share buyback in American corporate history. More here.

Big Picture

An article from 1992 which came true: The Executive Computer; ‘Mother of All Markets’ or a ‘Pipe Dream Driven by Greed’? Sometime around the middle of this decade no one is sure exactly when — executives on the go will begin carrying pocket-sized digital communicating devices. And although nobody is exactly sure what features these personal information gizmos will have, what they will cost, what they will look like or what they will be called, hundreds of computer industry officials and investors at the Mobile ’92 conference here last week agreed that the devices could become the foundation of the next great fortunes to be made in the personal computer business. More here.

Growing Graph‘Big Data’ Researchers Turn to Google to Beat the Markets: Time to fire your portfolio manager? “Big data” researchers have found that mining Google search terms related to finance and plugging that data into an investment strategy would have outperformed all but the world’s greatest stock pickers over an eight-year stretch ending in 2011. More here.

Google Search Terms Can Predict Stock Market, Study Finds: More here.

Eric Schmidt and Jared Cohen on What’s Next for the World: Four years ago, I accompanied a State Department delegation of tech executives visiting the war zone of Baghdad in an attempt to introduce Silicon Valley ideas to a barely recovering Iraq. The trip was organized by Jared Cohen, then a sharp young policy deputy to Secretary Hilary Clinton. A Google employee told then-CEO Eric Schmidt about the Wired article I wrote about the trip, and Schmidt contacted Cohen. Not long after, Cohen took Schmidt himself to Baghdad, and the bond between the two led to Cohen’s hiring as head of a new corporate enterprise dubbed Google Ideas. It also led to a book contract. Here, finally, is the typically ambitious fruit of that writing collaboration: The New Digital Age: Reshaping the Future of People, Nations and Business. More here.

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