How to master the art of self-promotion?

Personal Brand Strategist, Lizz Smoak, provides an insight into the importance of self-promotion and sharing personal stories in building a successful life.

She uses her experiences and teachings from her parents to illustrate the power of embracing uniqueness and the courage to self-promote.

Embracing uniqueness and rising up

Growing up as an only child, Lizz Smoak was encouraged by her parents to stand out and rise above the crowd.

Despite facing challenges like loneliness and criticism, she held onto her unique upbringing and entered the professional world with confidence.

“There is great risk in self-promotion because you see the only thing that stands between you and everyone you look up to is self-promotion.” – Lizz Smoak

Value of self-promotion

Self-promotion is an invaluable skill that empowers people to showcase their abilities and survival instincts.

On her first day at work, Smoak faced a technical challenge that she was able to resolve through self-promotion, a lesson she learned from her parents.