Ideas are easy to come up with. What is difficult is moving from an idea to reality. We need systems to keep us, and our teams focused on the goal.
Systems are divided into three parts:
The first step to success is creating a mission statement. A good mission is short and inspirational. Try to make it remain valid for at least five years by making it broad.
"We [improve life] in [market] by [value]."
Then motivate people to get them to do their best work and meaningfully measure progress using the OKR system - Objectives and Key Results.
To start with setting your OKRs, set a very high, single objective for a fixed time, such as a quarter.
An example of a good objective: Launch an awesome MVP.