Annie Duke is the bestselling author of Thinking in Bets, How to Decide, and Quit. She is also a corporate speaker and consultant in the decision-making space. As a former professional poker player, Annie won more than $4 million in tournament poker before retiring from the game in 2012. She is the co-founder of The Alliance for Decision Education, a non-profit whose mission is to improve lives by empowering students through decision-skills education.
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Quitting smartly involves being aware of the cognitive biases that can lead to poor decision-making and developing strategies for evaluating when it's time to quit. One has to evaluate when it's time to quit and when it's better to persist. One has to make decisions that take into account the probability of success, the potential costs and benefits, and the possibility of changing circumstances.
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