India Post which had earlier tied up with eCommerce portals Snapdeal and ShopClues for logistics and cash on delivery services in rural India is now about to start its own eCommerce website much like eBay and amazon. This major step by India post is a part of its modernization strategy and will roll out in another 6 months.India Post LOGO
The website would act like a marketplace for sellers and buyers but will not be open for everyone to sell their products. The emphasis seems to be more on regional specialties that can be sold across the country. As a part of this initiative India Post is tying up with authorities like Spices Board, Tea Board, or cashew Board to ensure trading of quality items only.
India post is also working on ramping up its logistical division for better delivery. With a connectivity network that spans across the country, logistics should be the last of concerns that should bother India Post. The increasing consumption of internet coupled with the high smartphone penetration across the country has paved way for India Post to come up with this initiative.
The overall budget for the project is set at INR 5000 Crores.
Also read:  India Post’s e-commerce Entry is a BIG deal. Here’s why

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