Instagram expands features with music for photo carousels and collaboration option

  • Instagram now allows users to pair music with their photo carousels and introduced multiple collaborators on posts and Reels.
  • The ‘Add Yours’ sticker, revised to prompt challenge or hashtag participation, enable creators to highlight fan Reels.
  • These adaptations reflect Instagram’s shift from its photo-sharing origins, as it seeks to promote more multimedia and interactive content.
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