Intel Capital to Invest $17mn in Yatra, BuzzInTown and Emnet Samsara Media Pvt

Intel Capital India, the $250mn fund is planning to pump $17 million into three Indian companies, comprising two Internet portals (Yatra, BuzzInTown ) and one OOH advertising firm (Emnet Samsara).

The breakup of investment is not yet known.

More about the companies:

  • Yatra has raised funds from TV18 group, Norwest Venture Partners and Reliance Capital – was planning an IPO by April, 2008 – but given the current sentiments, went to raise funds from VCs. The investment will be used for opening three retail outlets in the next 12 months.
  • BuzzInTown (owned by Wortal Inc)- We earlier mentioned their partnership deal with Zook sells event tickets across 10 cities.
  • Emnet Samsara is an OOH company that targets public transportation industries for OOH ads (has a 10 year partnership with BEST)

Intel capital is a $250mn fund that has earlier invested in Rediff India, Sasken, NIIT and IndiaInfoLine.

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