Junglee set the jungle on fire and while its too early to say whether Junglee can really be a significant threat to Indian ecommerce players, we decided to take a look at the site traffic since the day it was launched.
Junglee: Traffic Rank
Falling since the launch. It’s obviously difficult to sustain the traffic that Junglee got during the launch phase, but the bigger challenge for them lies in creating a destination site (after all, they are a price comparison service).
Junglee: Traffic Reach
Junglee: The new new destination site?
Two weeks into the launch is too early to talk about a company future, but for Junglee to be a huge success, it has to replace Google and become a defacto/starting point for consumers to compare prices vis-à-vis features of mobiles etc and this ain’t a 1 week story. If lucky, Junglee can achieve the destination site status in a year or so – but do not expect magic so soon.
What’s your take on Junglee? Is it sticky enough? Are you still visiting the site, now that the initial euphoria is over?