Karbonn launches new devices in time for Diwali, $70 smartphone tomorrow?


Karbonn launches new devices in time for Diwali, $70 smartphone tomorrow?

Indian device manufacturer Karbonn is quickly churning out new devices in time for Diwali, the festival when sales of electronic and consumer goods skyrocket in India. The company is also planning to launch something big tomorrow. It’s been secretive about the launch, but our guess is that its a $70 smartphone.

Karbonn ST9 (Marvel)

Karbonn has established its brand in India in the lower end of the budget spectrum which has been for long populated with the no brand Chinese devices. As a part of its new offering Karbonn has launched two new tabs called the Blade ( Karbonn Smart Tab 3 ) and Marvel ( Karbonn Smart Tab 9 ). Both the tablets are quite similar and have the usual specs of 1.2 GHz processor, running Android 4.0 Ice Cream Sandwich , Wi-Fi b/g/n along with 3G support via a USB dongle, 1.3MP front facing camera and the usual array of apps.

Where the two tabs differ is on the screen size and the battery. The Blade has a 2600mAh battery with a 7.1” capacitive screen where as the Marvel runs on a 4,000mAh battery with a 9” capacitive screen. What is missing here is the information on the screen resolution and the pricing which makes all the difference.

The company has also launched three mobiles in the sub 10k price band based on Android. Even here the devices have run of the mill specs and pricing. Nothing stands out making them a compelling choice to the market flooded with Samsung Galaxy phones available in all the price bands. The three phones Karbonn A11, A7+ and A1+.

The top of the line A11 has a 1GHz processor running ICS with a 4” screen, 480*800 resolution and dual cameras ( front 1.3MP and rear 5MP ) and the usual assortment of Wi-Fi ( a/b/g/n), radio, G Sensor, Light sensor. The phone will retail for a listed price of Rs. 9,990.

The A7+ and A1+ closely resemble each other. With A1+ the lower spec’d of the two. Both run on a 1GHz processor with Android Gingerbread with a 3.5” screen and a resolution of 480*320 and Wi-Fi. Both are expandable up to 32GB and have dual cameras where in A7+ boasts of 5MP rear camera with flash, the A1+ has a 3MP without flash. You will shell Rs.8,990 for the A7+ and Rs.4,990 for the A1+.

The Indian ecosystem finally seem to be maturing as more and more OEMs in India are betting on the smartphone wars (read: The Indian Mobile OEMs vs. MNC brands: What lies ahead) Micromax recently announced cheap Android dual sim phones and a slew of other devices along with LED TVs. There will surely be a ton of fireworks this Diwali for the Indian consumers.

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