Know what you want

The first step for your value-adding business is to create or update your business plan. You need to examine and understand your ideal client. Create a picture of the person most likely to purchase your product or service.

The business plan is an exercise to clearly define your product and your target market. You want to define where you will market your product or service. The more specific you can be in identifying your target market, the more successful you will be.

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