Komli Media has acquired PostClick, Australia’s leading premium website representation firm, to become a leading digital media network platform across Asia Pacific. Together, the company now reaches over 30 million monthly unique visitors across the region.
PostClick exclusively represents Bloomberg and Hotfrog amongst other premium websites and the acquisition will help them expand in APAC market.
- Premium Brand Solutions – Post acquisition, the company will now jointly address over 30 million of the most engaged and diverse audiences across Asia Pacific. Advertisers in the region stand to gain tremendously with access to these audiences as well as Komli’s suite of brand solutions including video, mobile and brand measurement.
- Performance Marketing – Komli Media will also extend its performance optimization platform for marketers and publishers across Asia-Pacific. From search retargeting to dynamic optimization, advertisers will be able to target relevant messages to the right audience.
- Audience Measurement – ViziSense (a Komli Media technology platform), has launched new products such as AdView providing the most sophisticated advertiser and publisher tracking of advertising spends in the region.
Komli has raised investments from DFJ, Helion Ventures and Nexus Venture Partners.