Komli has launched video ad network that enables advertisers to place video ads on it’s publishers inventory.
To start off, Komli is only offering video banner ads and branded video player skins to advertisers and plans to introduce pre-roll, post-roll later (source).
Very recently, Networkplay announced partnership with Airtel for DTH monetization and it seems quite logical that most of the ad networks are moving towards different formats – be it offline, or be it video.
Other players in video ad space includes Jivox and Vdopia.
What’s interesting about Komli is that they use RMX (Right Media Exchange) platform a lot better than the company that owns RMX, i.e. Yahoo!
- Online Ad Networks in India – Complete List