Komli Media has announced the acquisition of Aktiv Digital, one of the largest and fastest growing digital media companies in Asia. The acquisition will enable Komli Media to get access to the leading advertisers and publishers in one of the fastest growing digital markets in the world and be the only ad network that can offer marketers and publishers a single marketing and monetization window across three of the largest and fastest growing markets in the region –India, South East Asia (SEA) and Australia.
Aktiv Digital has a consolidated platform for buying online media across its Premier, Target and Performance product suite that delivers single-site buys, content channels and a CPC and CPA performance based offering with re-targeting capabilities. Aktiv has been working with over 500 brands in the last 3 years across this platform.
The company plans to leverage its strength and expand into more markets in SEA and bring new product offerings to the market.
Komli recently raised $15mn (led by NVP) and acquired Indoor Media (UK based ethnic marketing company) and earlier, Australia basd PostClick.