Startup SavvyMob Brings Last Minute Hotel Deals To Your Mobile

The app-only product shows the best deals around in real time. These deals are curated by SavvMob team.

There have been several experiments on last minute deals – but most of these experiments were confined to travel (flights, specifically). With hotels being the NextBigWhat in travel space, there needs a disruption that brings last minute deal to consumers when they need it.

savvymob
savvymob

Hong Kong and Bangalore based SavvyMob brings last minute hotel deals that are up for grabs. The app-only product shows the best deals around in real time. These deals are curated by SavvMob team, which has 100+ hotels on its platform.

On an, average price discount on SavvyMob are around 20-30% below the Best Available Rate, claims Bikram Sohal, who was earlier with Turner Broadcasting and AOL India. At Turned, Bikram launched CNNGo, the travel product.

Why App-Only Travel Product? 

What’s interesting about the product is that it is app-only, which is extremely rare given how much of SEO drives travel conver$ion. Why mobile-only distribution model?

The App-only business strategy gives us an early mover advantage in the nascent mobile travel booking market which is growing at a double-digit clip. Additionally, it provides us a platform to target our users during their travels with our new products that we will launch at a later stage.” [Bikram]

A marketplace this thrives on how SavvyMob can drive engagement and actually manage to occupy space in one’s home screen, after all you don’t look for a hotel deal every day. Maybe, they need a better content engagement strategy or a gamified way to pump social deals ?

For hotels, the deal is very simple – they need to fill unsold inventory and also, app-only option enables them to stay away from SEO discovery.

If you are a frequent traveler, do give SavvyMob a spin and share your comments.

» Recommended Read : An Open Letter to App Travel Startups.

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