LinkedIn has partnered with CNBC enabling CNBC to air content generated by LinkedIn members.
“As a regular CNBC.com user, you’ll start seeing LinkedIn’s community and networking functionality integrated on CNBC.com (for e.g. sharing CNBC articles with your professional network on LinkedIn or finding out who in your network connects you to the companies you read about).
On CNBC: Community-generated content from LinkedIn will also be broadcast on CNBC programs. These include survey results and on-air Q&A with CNBC anchors, reporters and guests.” – LinkedIn blog
LinkedIn is aggressively looking for distribution and expect more alliances in the coming days.
As far as India is concenred, LinkedIn has close to a million user from India and is looking to partner with Indian company.
Which company, do you think fits the bill?
Job sites like Naukri etc have launched their own business networking portal and media portals, in my opinion just aren’t of contextual relevance to LinkedIn’s value proposition.