Luxury Giant Gucci Files 5 Trademark Applications for NFT and Metaverse

Luxury brand Gucci has filed five trademark applications for its name and logo, covering NFT-backed media, crypto brokerage, exchanges, marketplace services, virtual clothing, vehicles, real estate, fashion shows and currency .

It is reported that Gucci, a brand under the Kering Group, has opened 5 stores in the United States to use cryptocurrency payments, and Balenciaga also announced that it will accept cryptocurrencies on e-commerce platforms through BitPay.


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