McKinsey Report Shows Metaverse Spending Could Reach $5 Trillion by 2030

Businesses’ and consumers’ annual global spending related to the metaverse could reach $5 trillion by 2030, according to a new report from consulting firm McKinsey & Co.

E-commerce in the metaverse will comprise some $2 trillion to $2.6 trillion of the total, while virtual advertising endeavours will make up another $144 billion to $206 billion, McKinsey said.

[Via]

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