Meta restricts AI advertising tools for political marketers

  • Meta, formerly Facebook, has decided not to make its AI advertising tools available to political marketers, as part of its efforts to mitigate misinformation.
  • The ban includes misleading AI-generated video content, with exceptions for parody or satire, and is in line with practices of other social media platforms.
  • In July, Meta and other tech companies agreed to White House-set commitments for technical and policy safeguards in developing future generative AI systems.
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