Micromax launches Android Based Bling-2, Packs Its Own App Store

Micromax has launched Bling 2, the successor of its super successful Bling phone.

Micromax Bling2
Micromax Bling2

Bling-2 comes in a white leather carry case enclosed with a compact mirror and special pouch to keep your lip gloss, making it easier to retouch your make -up anytime.  The phone also comes with interactive apps (i.e. packaged) like MiRoamer- Mobile radio, Saavn- Music on Demand, Mosho- Mobile shopping, Mundu Live TV (1 month free trial) and Whatsapp- a messenger that works across platforms.

Most importantly, Micromax has also embedded its own app store in the device.

With a display of 7.1 cm, and a capacitive screen, Bling2 provides features such as surfing the net, texting, sharing pictures, music, videos and more. The Bling2 also offers a Mi-Fi pocket wireless internet feature, making it personal wireless broadband connection. The phone works on both 2G and 3G networks with GSM (850/900/1800/1900MHz) and WCDMA (2100 MHz) technology. The phone comes with 3.0 MP cameras and the lens is framed in Swaroski Zirconia. The memory of the phone is expandable up to 32GB with micro SD card. The phone comes with 3.5 mm universal jack and Bluetooth connectivity. It also comes with an integrated GPS system.

The price of Micromax Bling 2 mobile is only Rs. 8,999/, which makes it quite affordable.

Overall, a good phone to go after. And like we said earlier, Micromax will lead the cheap Android device in India and will introduce the OS to a whole new audience and eat Symbian’s market share.

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