Microsoft Acquires Sales Gamification Platform FantasySalesTeam

Microsoft has acquired Incent Games, the developer and owner of sales gamification platform FantasySalesTeam, for an undisclosed amount.

FantasySalesTeam Logo

FantasySalesTeam is meant to boost sales productivity, drive revenue and improve CRM adoption and will be integrated into Microsoft’s own Dynamics CRM line.

The company also plans to integrate FantasySalesTeam inside the company and says it will continue to support non-Microsoft CRM platforms with the offering.

Microsoft’s recent reorganisation has brought its Dynamic CRM and ERP businesses under it Cloud & Enterprise Unit.

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