Like video killed the radio star, mobile took another step to kill the desktop star. For the first time ever, more web pages were viewed on mobile phones than on desktop and laptop computers, according to the latest research by web analytics firm StatCounter.
Statcounter said 51.3% of pages were loaded on mobile devices in October, up from less than 5% in 2010 and less than 25% three years ago. Smartphones accounted for 46.5% of traffic, against 4.7% for tablets.
While the data doesn’t necessarily mean people across the world are using more mobile devices than computers, but the trend is pretty obvious. For instance, the UK and USA still has the desktop on top (55.6% to 44.4% and 58% to 42% respectively), 78% of India’s internet access is now via mobile.
“This should be a wake up call especially for small businesses, sole traders and professionals to make sure that their websites are mobile friendly. Many older websites are not,” commented Aodhan Cullen, CEO, StatCounter.