App search and discovery company Mobilewalla has raised $4 million in funding from Madrona Venture Group (an early Amazon investor) and the Indian Angel Network’s Venkat Raju, Google India head Rajan Anandan and Sharad Sharma along with Singapore government’s venture capital arm, according to a new report.
About a year ago, Mobilewalla pivoted from being an app search and discovery company to becoming an Analytics company, reports TechCrunch. The idea was to do analytics on mobile and social apps using public and private data. Earlier, Techcircle had reported the possibility of Mobilewalla raising another round.
The portal claims that it rates apps using more than 100 variables. Mobilewalla’s website seems to be undergoing maintenance at present.
The company was founded by Anindya Datta, an associate professor at the National University of Singapore who had earlier co-founded Chutney Technologies which was sold to networking giant Cisco. Datta is a database systems scientist and had founded his previous company in 2000 to commercialize his research.
Recommended Read : Check out this paper written by Mobilewalla [here (pdf)] if you are interested in the nuts and bolts of app discovery challenge mobilewalla is trying to solve.