Navteq has announced the availability of new visual content for its NAVTEQ map for India. This content includes Motorway Junction Objects, Sign-as-Real and 3D Landmarks, for the top eight cities in India.
- 3D Landmarks are monuments, buildings or places of interest that are easily recognizable due to size, history or local appeal. They can be implemented as full 3D representations in the map for improved orientation.
- Motorway Junction Objects is content that enables 3D animation of complex junctions to enhance lane-level guidance. By enabling situation-specific 3D context that more closely matches what is outside the windshield, drivers will be better prepared to avoid last-minute maneuvers, so that they can drive with confidence and ease. More than 300 key motorway signs are available in major cities like Mumbai and Delhi. Examples: Hebbal Flyover (Bangalore), AIIMS flyover (Delhi), and Western Express Highway (Mumbai)
- Sign-as-Real is content that enables a highly realistic representation of key motorway signs. Applications can further simplify complex maneuvers by providing context such as emphasizing destination sign text and fading out irrelevant signs.
The latest commercially released version of the map is available for more than 2000 cities throughout India with 1.15 million km of road networks.
Here is an interview we did (in December 2010) with Marc Naddell, VP (Developer Programs, Navteq) about the India opportunity and tie-ups.
Navteq: The India Opportunity