Paytm Invests in NDTV’s Gadgets 360 At $50mn Valuation

NDTV’s gadget site has raised funding from One97, Paytm’s parent company.

Other investors include Inflexionpoint (Cofounded by John Scully, former Apple CEO), Pramod Bhasin (Founder, Genpact), Sixth Sense Ventures (Founded by Nikhil Vora), Vindi Banga (Former Chairman, Unilever), Hiro Mashita (Founder and Director of M&S Partners).

NDTV claims to be serving over 20million monthly unique visitors.

“NDTV Gadgets has always been the most credible go-to-destination for all gadget enthusiasts in India and it is very exciting to see them move to a transactional model with Gadgets 360°”, said Vijay Shekhar Sharma, Founder – One97 & Paytm, “we are looking forward to partnering them in this journey and creating a compelling market-place experience which marries content, curation and commerce.” Gadgets 360° has raised funding at a valuation of close to $50 million.

NDTV also announced the appointment of Bhawna Agarwal as the CEO of Gadgets 360°. With over 16 years of experience in leading start-ups of the country, Bhawna has been instrumental in setting and scaling up leading brands such as Yatra.com, Seventymm among others. She has been associated with LuxuryRetail in the past and is also on the advisory boards of OYO Rooms, VentureFund among others.

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