Ola will now allow users to auto connect to Wi-Fi in an Ola cab without having to enter credentials every single time.
Users with a one-time authentication on their phones, can use Ola Wi-Fi on their devices without having to key in login credentials and passwords in subsequent rides.
Auto-Connect Wi-Fi is currently available for free on Ola Prime and will soon be available across all categories including Micro, Mini and Auto-rickshaws available on the Ola app.
Ola claims that over 200TB of data was consumed on a monthly basis by users of Ola Prime. 65% customers who chose Ola Prime, connected to the in-cab Wi-Fi.
Raghuvesh Sarup, Head of Categories & Chief Marketing Officer said, “Ola Wi-Fi addresses the need for consumers to be connected to the internet while on the go, without the hassles of having to use unique credentials every single time. With over 40 minutes spent on an average cab ride in Indian cities, an auto-connect Wi-Fi experience can make every Ola, the ‘third place’ for consumers, beyond their home and workplace. We are ushering in a digital revolution in the country that has the potential to transform the experience of mobility for a billion Indians in the country that has the potential to transform the experience of mobility for a billion Indians in the time to come.”
Ola has also made available its app for auto-rickshaw drivers in over 9 local languages and enabled turn by turn navigation features for driver-partners registered on the Ola app.