Ola’s ‘#DoYourShare’ campaign finds initial success

Aimed at reducing 1200 tonnes of Carbon emissions in Bangalore, Delhi and Mumbai, Ola’s ‘#DoYourShare’ has found some initial footing. The ‘Billboards’ installed by Ola at different junctions revealed reduction in emissions, as commuters opted for ‘Ola Share’. Launched in association with World Resource Institute, the data was recorded between August 3 and August 9.

Aimed at reducing 1200 tonnes of Carbon emissions in Bangalore, Delhi and Mumbai, Ola’s ‘#DoYourShare’ has found some initial footing.Bangalore has so far recorded a reduction of 200 tonnes of carbon emissions, while Delhi NCR and Mumbai stand at 202 and 192 tonnes respectively.

Ola Billboard Bangalore

The Ola ‘Billboards’ installed at prominent junctions in the three cities are tracking and displaying carbon emission levels saved in real-time by commuters using ‘Ola Share’.

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