Everybody likes freebies. I like them, and there are more people like me out there on the Internet, who are actively looking for freebies and such offers. On the other hand there are brands giving out freebies through offers and contests on the Internet to improve their brand presence. But discovery of these contests has always been an issue.
Currently, brands mainly use Facebook banners or promoted Tweets for running contest and spreading the word, but their discoverability is limited. What if you can have a pin board of freebie contests & offers?
Freejinn is trying to help bring together both these groups on one platform. No matter what the product is, fashion or food, the portal curates all offers and contests from the internet for users to search through.
For example, if you are looking for an iPad, just search for it on the site and you’ll get a list of contests that are offering iPads as a prize.
Registered users, known as Jinnions, can browse through contests and offers based on interests or location. They can also order a free product sample, share contests, and browse for offers by attributes like category, ending soon, popular.
On the other hand brands can use this service as an alternative platform to advertise their products.
The service, only a few weeks old, currently has an active user base of over 4000 users and has curated more than 100 contests and offers.
The portal has a network of people who report and curate contests that are running online. While the process is done manually for now, the portal is looking to automate it soon.
Currently the service is focused on building traffic volumes and plans to generate revenues only once the customer base reaches a sizeable amount. Some of the planned monetization models for the future include display advertising, targeted sampling opportunities and running customized brand-centric contests on-site.
The service plans to launch an update with twitter contest integration soon. The freebie search engine also will launch a feature to figure out a user’s choice and recommend freebies accordingly.
The Freejinn founding team consists of Sheetal Vanwari and Jetesh Menon, two former digital advertising professionals.