Paytm has launched Hotel Bookings on its platform.

Paytm has tied up with leading players in the travel and tourism space to offer its users a wide choice when booking accommodation. Its partners in the first phase include leading online travel portals such as Goibibo, Ezeego1, TSI Yatra, Via for domestic hotel booking. It has also partnered with Litle to tap into the last minute hotel deals. In phase 2, they will be offering international hotels by tying up with leading platforms like Expedia and Booking.com.

Vijay Shekhar Sharma, Founder & CEO Paytm said, “At Paytm, we are investing all our energies in ensuring that the consumer has the widest spectrum of products/services available on the platform. Travel has emerged as a very important category for us as the penetration of online booking is still very low in this vertical. The opportunity for the hotels category is immense. The transaction penetration is still low in Tier 2 and Tier 3 cities as far as travel is concerned. With the launch of this segment on Paytm, we will be getting users from these areas to come online and book hotels, causing a huge disruption in the travel space.”

The Hotels category will be live in the next update of the Paytm iOS and Android apps. In the first phase, Paytm will offer an inventory of about 20,000 hotels to users, a number that is expected to go up to 35,000 in a short time after launch.

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