People are hiring out their faces to become deepfake-style marketing clones
September 6, 2021 2021-09-06 13:44People are hiring out their faces to become deepfake-style marketing clones
People are hiring out their faces to become deepfake-style marketing clones
- Liri can juggle so many jobs, in multiple countries, because she has hired out her face to Hour One, a startup that uses people’s likenesses to create AI-voiced characters that then appear in marketing and educational videos for organizations around the world.
- Hour One is not the only company taking deepfake tech mainstream, using it to produce mash-ups of real footage and AI-generated video.
- Hour One’s clients pay the company to use its characters in promotional or commercial video.
[Via]