Planning a business model: Channels Hypothesis

For tangible goods, this also includes an explanation of how the product is delivered to the customer. 

Consider which channels would be best for your product, and the authors advise startups to focus on just one that has the greatest potential for their offering. 

In regards to web and mobile products, weigh the benefits and drawbacks of various distribution channels.

Sign Up for NextBigWhat Newsletter

Curated. Summarized. Important News. For free.

You May Also Like

Education is obsolete

Traditional methods of education are outdated and in need of a re-think. Access to education is a major global problem.  Those students with access to education follow an outdated framework…
View Post

Growing Out of Business

More businesses grow out of business than go out of business. Build in extra time and flexibility as you plan for the future. It will probably take longer and more…
View Post