for practicing product managers , Leaders and founders
Practical frameworks and an opportunity to learn from the most brilliant product minds out there.
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Path to 10X product leadership
Led by Industry Experts
1
6 Weeks. Live Online Program
Along a small cohort of peers solving similar challenges.
2
Cohort based
Peers who are at the same level as yours.
3
Every Saturday
7 PM onwards. Framework session followed by insights from an industry leader.
Who is the program for ?
Product Management is becoming a strategic function for companies and while we step into a new world driven by product led businesses, the world needs leaders who can rise to the occasion.
Be one. This course enables you to get there. And beyond.
The advanced product management course is designed for professionals who want to massively improve their craft. The program assumes that you already are working with engg, QA and relevant teams – and have been through product development life cycle.
Note: This course is NOT meant for freshers trying to get into PM role.
If you are looking to acquire the skills and transition to a PM role.
Practicing PMs
You are currently performing Product Manager role (formally or informally) and have an experience in running sprints, writing PRDs etc – you need a formal training / structure, in order to scale up really fast
Engineers -> PM
You have been an engineer and now , in order to move up in your career – you need that extra push to get into the shoes of a PM and become a more holistic asset.
Sales & Marketing Professionals
You are out in the market, talking to customers and now really need to go deep in decoding what it takes to build for the future.
QA Leads, Architects, Pre-sales Roles
You have been interacting with customers, have a deeper connect with requirements, but need an actionable framework to understand customers and scale the product.
Founders
If you are building a product led business, this course will enable you to build the right product, and look at everything from the customer lens.
Learn Frameworks
Operate at Your Peak Level
The course is meant for practicing PMs, Engg who, for the lack of formal training haven’t been able to perform at their peak performance level.
At it core, the course will deliver you frameworks that will help you build a better clarity for products and your career.
6 weeks
1.5 - 2 hours live class (Sat, 7 PM)
Home assignments
Led by Ashish Sinha, and multiple industry experts
Lifelong Learning (access to FWD app)
Get the brochure
Download the advanced product management course brochure.
Course Fee
The Advanced Product Management Course fee is INR 70,000 For early birds, the course is priced at Rs. 42,000 + GST, i.e. Rs. 49,560 * (USD 655)
Also included
You also get access to all of community events that NextBigWhat conducts for 1 year.
Access to award-winning FWD app’s product management section (including 15 course) for 1 year.
Across companies like Oracle, Google, Pharmeasy and more.
Kavindra Joshi
Senior Product Leader
★★★★★5/5
I am avid reader and have read many books on product management but most of the stuff doesn’t stick in as we don’t do that everyday in my real life. The course had more of practical and less of theory oriented stuff.Most of the examples were picked from daily life and most of the participants were aware of this and yet the perspective was great.
Amit
Goldman Sachs
★★★★★5/5
The course greatly exceeded my expectations. It covered the absolute fundamentals of a PM role such as using solid frameworks that you can bank upon to define your product, developing personas and user stories, understanding metrics, product marketing, PMF etc
Aditya
DataRPM
★★★★★5/5
The course introduced to some cool frameworks that I started using in my job. I really enjoyed the interactive sessions with Ashish.
Ashish Sinha
Founder, NextBigWhat and FWD APP
Ashish is an engineer turned product manager turned entrepreneur. He was part of the team which built one of India’s first application server. He has been into product management space since 2006 and has worked for several companies including Yahoo, Newscale, i2 and Ketera.
He has been instrumental in driving product thinking among startups and several product companies.
Mouli
Product leader, MICROSOFT, EX-iXIGO
Chandramouli Gopalakrishnan (Mouli) is Principal PM at Microsoft and has earlier worked with companies like ixigo, Goibibo etc
Learn how the role intersects with others in the organization. If you are transitioning from engineering or marketing to Product Management role, what do you need to unlearn and learn. You will also learn to work with different teams like engineering, design, marketing and learn ways to deal with their requirements and bring a ‘one’ view to the product.
You will learn to validate hypothesis, evaluate ideas by putting a product framework to it and eventually, define what it means to have achieved product market fit. You will also learn to come up with an MVP version and test it with customers.
At scale, all product-market fit fails. What’s the right way to go about discovering customer problem then? An extremely practical Customer Development Framework will be shared with the participants. You will also learn how to interview customers, collect requirements and prioritize them.
You will learn to incorporate design thinking in the product by designing product personas and empathy maps. You will learn to create practical user stories, story-boarding and ensure that everybody in the team is on the same boat.
There are no right or wrong ways to get there. But perspective from industry leaders will help you understand the pathway to building market winning products.