Product Management For Dummies – What does it take?

Ben Sampson, VP of Product Management at Outsell, Inc., provides an entertaining, short and useful introduction to Product Management for newbies. Going over the typical path that leads many to Product Management, his talk at Biz Talks Chico identifies the typical responsibilities of Product Managers and what it takes to be a good one.

Key Takeaways:

What does Product Management consist of:

  1. Business Development
  2. User Experience
  3. Research Design
  4. Managing Developers & Designers
  5. Sales & Marketing
  6. Testing/Surveying
  7. Repeat ^

Typical day in the life of a Product Manager:

  1. Morning Stand-up
  2. Sales Development
  3. UX/UI Design
  4. Product Research
  5. Development Check-in
  6. Documentation/Writing
  7. Future Planning

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