Product, Technology Or Customer? – Who comes first?

“Some companies say, What product should we build with this technology?
Some companies say, What technology do we need to build this product?
Some companies say, What product would this customer buy?” – Evans, founder of Twitter (and Blogger).

Which approach do you think works?

Third option is of course, the most commonsensical one –  but the most difficult to implement (and build).

Infact, the interesting part is that most of the startups actually start from the first question (or a variant of that).

What’s your opinion?

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