Telecom Launch: Airtel Launches Broadband TV, Vodafone Launches MiFi Device, R201 in India

Vodafone has launched WiFI device, R201 in India.

Priced at Rs. 5,500/, the Vodafone Mobile Wi-Fi R201 allows several Wi-Fi enabled devices (for example PCs, mobile gaming devices, digital music players) to share a secure mobile internet 3G connection. The device is battery, mains or USB powered, and this flexibility allows the device to be positioned for best mobile coverage and then share this coverage between several devices via Wi-Fi.

The device connects to Vodafone 3G network (via SIM card) and renders a speed of up to 7.2MB/s on HSDPA-enabled devices.


airtel Launches Broadband TV

airtel has launched broadband TV( which enables the customers to watch live TV on their computers or laptops. Customers can now watch TV without having to buy an extra TV set or cable connection/set top box or an air antenna by simply subscribing to airtel broadband TV with monthly subscription packs starting at INR 49!

Details of Monthly Subscription Plans:.
• Gold Pack – All channels with Voice on Demand and movies for Rs 99/, per month
• Night Pack – All channels with Voice on Demand and movies for Rs 49/, per month from 9PM – 9AM
• My Pack – Any 3 chosen channels for Rs 49/- per month

Editorial Notes: It’s surprising that telecom operators are launching products around 3G and do not care to focus on the 3G infrastructure. The reality of both airtel and Vodafone 3G network is that it’s anything but lightning speed. Most of the times it fails to live up the expectation.

Are these the cases of mismatched priorities? Shouldn’t operators be focused on delivering the right infrastructure and subsequently, launching products/services that enables more consumption of the infrastructure?

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