Saavn Ropes In Ranbir Kapur As Creative Collaborator

Kapoor will work side-by-side with the Saavn team on consumer marketing ideation and production, business development and content.

New York based Indian music streaming company, Saavn has announced partnership with Bollywood actor, Ranbir Kapoor who will join Saavn as a creative collaborator. Kapoor will work side-by-side with the Saavn team on consumer marketing ideation and production, business development and content.

Saavn claims to have a catalog of almost 2 million tracks from both Indian and U.S. record labels, will be rolling out a suite of new consumer-facing products and partnerships over the next couple of months, in which Kapoor’s input and ideation will play a major role. The company recently got access to T-series catalogues, which is a big deal.

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Saavn competitor, Hungama recently announced closing its $40mn funding round.

– Recommended Read : What’s Wrong With India’s (Online) Music Industry? No, It’s Not Piracy

Other Bollywood/Cricket funding/collaboration stories

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