Saavn Ropes In Ranbir Kapur As Creative Collaborator

New York based Indian music streaming company, Saavn has announced partnership with Bollywood actor, Ranbir Kapoor who will join Saavn as a creative collaborator. Kapoor will work side-by-side with the Saavn team on consumer marketing ideation and production, business development and content.

Saavn claims to have a catalog of almost 2 million tracks from both Indian and U.S. record labels, will be rolling out a suite of new consumer-facing products and partnerships over the next couple of months, in which Kapoor’s input and ideation will play a major role. The company recently got access to T-series catalogues, which is a big deal.