A Playbook for Achieving Product Market Fit by Dan Olsen (4/5)

Dan Olsen, author of The Lean Product Playbook, shared his advice on achieving Product Market Fit. He talks about the ‘Product-Market-Fit pyramid’ and his iterative framework called the ‘Lean Product Process’.

The Lean Product Process:

–> Determine your target customer.

–> Identify underserved customer needs.

–> Define your value proposition.

–> Specify your MVP feature set.

–> Create your MVP prototype.

–> Test your MVP with customers.