Mobile Advertising company, Vdopia has launched Talk2Me ad platform that enables interactivity in the advertising.
With Talk2Me, users can engage with brands on their iPhone as they take advantage of iVdopia’s Share Respond Interact (SRI) interface, which is completely customizable and has an extensible architecture that gives marketers numerous ways to:
- Share – Users can share ads through various social networks. Simply Tweet an ad to post it to Twitter or click the Facebook icon to share on a Facebook profile. Sharing helps extend the life of an ad while increasing its chances of going viral.
- Respond – Users can respond to advertisers by calling, sending an SMS text, emailing or filling out a short form.
- Interact – Advertisers can interact through enhanced features that let users download the branded app, interact with their In-App WAP site and replay the video advertisement.[details]
Is sharing ad the next social thing to do?