“People Do Not Buy For What You Do, But For Why You Do It” [Video]

Ever wondered why you buy a mp3 player from a PC company (Apple) and not from another (Dell)?

Ever observed why you buy what you buy?
Ever wondered why some of the “best” products fall flat?

Because people don’t buy what you do, they buy for why you do it.

As an entrepreneur, do you sell your product or your vision?

Watch this amazing TED video by Simon Sinek. Must watch for anybody who wants to have a meaningful life.

Sign Up for nextbigwhat newsletter

The smartest newsletter, partly written by AI.

Download Pluggd.in, the short news app for busy professionals