Slack vs. Discord: A Case Study

2 products that kind of have the same functionality But very different:

  • Different missions: Slack is for work, and Discord is for play. One about productive communication another about connection
  • Different Company Strategies: Slack’s strategy focuses on improving workplace productivity, while Discord focuses on building communities with a focus on gaming.

But once we get into the product, things begin to look more similar. The user experience for both products is surprisingly similar. However, even when both apps have similar functionality, the reasoning is different. And subtle differences matter.

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