This is how Snapdeal is creating a Twitter trend in order to make up for the loss over Aamir khan’s controversial statement.
This the email Snapdeal has been sending to *social media influencers* and asking them to do a minimum of 17 tweets (everything is math, you see !); and assumably paying for the whole campaign.
And the result?
#SnapdealForIndia is trending in India and here are some samples of (paid) tweets:
Wonderful work by Snapdeal in providing a platform for sellers in India #SnapdealForIndia
— Shy Baba™ (@Dhruv_Axom) November 25, 2015
— Dragon Rider (@D_NERD_) November 25, 2015
Is it fair? Well, what’er happened to Snapdeal wasn’t fair – so…
What’s your take?