Spice Mobile Bundles ibibo, Email2SMS in it’s VAS Enabled Phone

    • January 28, 2009
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    Spice Mobiles Ltd. has launched Spice S-940, a VAS-enabled mobile phone.

    Priced @ Rs. 5,999, Spice Mobile is bundled with:

    • Ibibo: A customized mobile version of Ibibo.
    • Email2Sms: The service allows users to access their emails via SMS, without having to pay for the Internet.
    • MGurujee: For content related to IIT-JEE, CAT and other competitive exam aspirants.

    Bundling is the next wave for content providers/mobile companies – MySpace now bundled with Virgin Mobile, Rocketalk comes preloaded in LG phones etc.

    But what’s interesting is embedding push mail services in the phone – without any mandatory GPRS connectivity.

    Is this the future?

    What’s your opinion?

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