https://www.latimes.com/entertainment-arts/business/story/2020-11-10/spotify-to-buy-podcast-ad-platform-megaphone-for-235-millionMegaphone, a podcast hosting company primarily provides podcast publishers tools and technology to distribute, monetize and measure their shows.
Spotify has released an official statement saying “the acquisition of Megaphone represents the next step in Spotify’s plan of expanding the possibilities of this intimate and screen-less medium”.