Rules for Brainstorming:
- Stay focused
- One conversation at a time
- Be visual
- Go for quantity
- Defer judgment
- Encourage wild ideas
Establishing the culture:
Get a group of like-minded people together and ask how to create or expand a business.
Look for a group of people within a Stage Three organization who want to play a Stage Four game.
Ignore organizational boundaries and use tribal antennae to find people who want to create a Stage Four tribe, allowing them to guide the development of the group.