Baba Ramdev’s business is worth about Rs 1100 crore. Sri Sathya Sai baba’s trust dwarfs Baba Ramdev’s by conservative estimates. Sabarimala temple makes over Rs 100 crore by selling prasadam and through donations in one season. Spiritual outfits which sell everything from soap to sandalwood are sitting on a consumer market ready to explode. The simple conclusion? Indians BLOW money on wellness, spirituality and religion.
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