Strategy #7: Google Trends

Rising trends usually point toward entrepreneurial opportunity. That makes — a platform that visualizes search volume for keywords and phrases — an entrepreneur’s not-so-secret weapon.

Next time you have a brilliant idea, search relevant keywords and phrases on Google trends to see if terms are increasing in popularity. If they are, you might have found yourself a great opportunity. If not, that’s a good indicator your idea isn’t as brilliant as you might have thought.

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