Let's say you have to decide between the below sales job opportunities. One is a very high profile brand (and is full of pride) and the other one needs a lot of leg up.
Option 1: Royal Enfield.
I recently sold/bought another Enfield bike and the most amazing thing I liked about it is how the sales process and the attitude hasn't changed over the years.
There is no followup (went to a store, they didn't have a bike ready for immediate delivery/they took my number/never called back to inquire/I went to another store/booked).
There is no aggressive sales happening actually - the product itself is so amazing that there is already a demand-supply gap. There is no marketing as well - it's all about the community and thanks to the love the brand enjoys, it just sells on its own.
So as a sales pro, your life is much simpler. You just need to manage the delivery expectation and enjoy the brand association (adds a lot of weight to your CV). What else can one ask for !
Option 2 : Amway
Okay. Stop making faces!
Amways is ofcourse a successful MLM business - but the fact of the matter is that people don't really like to talk to Amway business owners.
They are seen with a lot of cynicism. Every time, the business owners/sales pros need to prove themselves/give a presentation on the business plan and really try harder. The conversion rate, my wild guess will probably be around 5%.
In short, sales is JUST NOT EASY! No matter how good or bad the Amway products are, selling Amway is not about selling the product. It's selling a dream and that ain't easy for an average (sales) professional. Plus, the brand association may not work out nicely - your friends and family will just ignore you.
Option 1 is safe. Option 2 is scary.
Which one would you go for? And why?