There are many initiatives/projects inside your company that..well..you know are pretty much dead / not going anywhere, but you are still continuing with it because nobody has the courage to speak up and admit.
The first step is to identify the 'dead snakes' and the easiest way to go about is by checking the number of times one uses the word 'strategic' to define the project.
The word 'strategic' starts being used to justify the work. This happens a lot. An idea started out as a valuable revenue-generator, but is now being called “strategic.” The product team might say it'll open doors to more business at a customer or in a different sector, or it will demonstrate your company's capabilities in a new way to the market. Don't be fooled (source/recommended read).
I have seen this personally happening as well and I must tell you that the projects that really work out are the ones where execution starts from day zero. For e.g. WhatTheGoat took only 4-5 months from planning to execution while there are many dead snakes that never took off.
If all you are doing is meetings and meetings..and not going anywhere with the product/idea, well - there is a dead snake building up in the company!
And mind you, it can bite !
Let it go.