Indians are reading and reading a lot of books, it seems. The sector is worth $6.76Bn.
Led by educational books, the sector is set to grow at an average compound annual growth rate of 19.3 percent until 2020. That compares to compounded growth of less than 2 percent for global book publishing over the next five years, according to PwC.
School textbooks distribution
There are 9,000 publishers and **most of revenues come from English-language sales. It is the aspirational segment and interestingly, Chetan Bhagat’s One Indian Girl -- is a runaway best-seller.
So basically, majority of books sales is due to courses (i.e. forced reading) - but I really doubt if non-fictional books stand a chance in the market? It's almost like a debate between a bollywood masala movie (i.e. Chetan Bhagat) vs. a serious one.
What's your take? Do Indians 'read' ?