Tag - Indian Startups

A mobile app khata to track ‘udhaari’

Addressing the need of the unorganized lending sector in India for a digital ledger is ‘Khata Business’ – a SAAS mobile app that offers unlimited database space, bill storage and analytics. It also offers an app for non-business users to manage their credit at local stores and...

The ABC..Z of Digital Marketing for Startups

The ABC..Z of Digital Marketing for Startups

In today’s era, it is very important for startups to be present where their audience are and engage with them. You can reach your tech-savvy audience through various channels of digital marketing. To get better results, I had written an easy guideline which will help to meet your business objective...

Entrepreneurial Lessons From Your ‘PanditJi’

The topic may sound very abstruse, but then this is how we (humans) perceive things at first go. Many young age entrepreneurs are often ardent about learning key entrepreneurial skills. In their odyssey, they try extracting lessons from almost everything, which inspires them. From books to...