inmobi Archives - NextBigWhat

FYI

1 minute read

InMobi Raises $100mn Debt From Tennenbaum Capital

Ashiish K Sinha
September 29, 2015

$40 million of the amount will be used to pay off the debt raised last year from Hercules Technology Growth Capital. Earlier also the company had raised debts from Hercules Technology Growth Capital and Tennenbaum. Recently, InMobi launched Miip, a product based advertising platform.

1 minute read

Paytm Launches An App Store (Powered By Inmobi)

Ashiish K Sinha
August 24, 2015

.The app store is part of Paytm/InMobi partnership and is primarily focused on getting a pie of the app download dollars being spent by the well funded startups.

1 minute read

Paytm Sellers Can Now Market Products On InMobi’s Miip Platform

Ashiish K Sinha
August 17, 2015

Sellers on Paytm will now have access to InMobi’s 120 million mobile Internet users through its Miip d-commerce platform. The Paytm digital wallet will also power the Buy button on the Miip platform. Further, apps and games from Miip will be available on a digital goods section on the Paytm app.

FYI
Tech

1 minute read

InMobi Is Reimagining Ads; Launches Miip, A Discovery Platform

Ashiish K Sinha
July 15, 2015

Unlike traditional push-based advertising, Miip will capture a consumer’s attention through stories stitched together based on a strong unifying theme. Miip extracts content from other existing apps and makes them accessible within the discovery zone.

Tech

1 minute read

InMobi’s Reach Extends To 1bn Unique Mobile Devices In Q4 2014

Ashiish K Sinha
February 11, 2015

Developed markets of North America and Europe accounted for the largest chunk of devices, while Asia Pacific was second followed by Latin America

Startup Resources

3 minute read

UnPluggd History : When Naveen Tewari Talked About Rejections And InMobi Journey

Ashiish K Sinha
November 15, 2014

Tech

1 minute read

Talking About Big Data, InMobi Is Serving 138 Billion Ad Impressions & Processing 420 TB of Data Every Day

Ashiish K Sinha
November 6, 2014

Ad requests (per day) : 4.8 billion per day

Tech

1 minute read

Exclusive : InMobi To Shut Down App Distribution Platform “App Publish” On August 4th

Ashiish K Sinha
July 31, 2014

Please note that with this closure, apps submitted via App Publish will start being unpublished from partner app stores.

Tech

1 minute read

InMobi Partners With Rubicon to Launch Native Ad Exchange

Ashiish K Sinha
May 30, 2014

Inmobi has announced a native exchange platform where marketers can buy and sell ads online across mobile sites and apps.

Tech

2 minute read

Exclusive: Softbank Takes a Write Down on its InMobi Investment

Ashiish K Sinha
March 7, 2014

Japanese telecommunication giant Softbank has written off all or a major part of its $200 mn investment in mobile ad network InMobi.

Tech

2 minute read

InMobi Launches Video Ads Platform; Is Context Aware & Helps Retargeting

Ashiish K Sinha
February 11, 2014

Mobile ad network InMobi pushed the envelope a bit further by launching its own context-aware video ads platform.

Tech

1 minute read

InMobi Launches Its Native Advertising Platform For App Publishers & App Developers

Ashiish K Sinha
January 30, 2014

Mobile ad network, InMobi has launched its native advertising platform that will allow brands to deliver ads non intrusively in app.

Tech

2 minute read

Publish, Monetize & Track Your App on More than 130 Stores With Inmobi’s App Publish

Ashiish K Sinha
March 28, 2013

Developers can also track app downloads and revenues across channels using the publishing platform. The platform has a few interesting aspects.

Indian Startups

1 minute read

InMobi acquires UK based Overlay Media

Ashiish K Sinha
January 8, 2013

Overlay Media develops mobile data analytics based technologies. The company’s flagship product, the Context Engine, enables intelligent on-device behaviour, wiser use of battery power and increased personalisation.

Tech

2 minute read

InMobi launches InMobi Lifetime Value Platform [maximize the lifetime value of each user]

Ashiish K Sinha
November 28, 2012

The platform allows developers to gain precise insights into their user behavior and enables them to act immediately on these insights – to maximize monetization and engagement seamlessly.

Indian Startups

2 minute read

Inmobi shuts down offices in Africa and Russia. Because it don’t matter

Ashiish K Sinha
October 31, 2012

InMobi has had a change of mind when it went back to the drawing board to figure out which markets to chase and which not to. Few days ago, the company shut down its offices in Africa and Russia. Meanwhile, signalling a clear change of priorities, the company is beefing up in the US.

Amazon conference showcases robots and social uses of artificial intelligence

FYI

1 minute read

“We go to space to save the Earth” – Jeff Bezos

July 19, 2019
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Events

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The FreshChat Growth Story: Announcing ProductGeeks Conf Speaker, Srikrishnan G

July 18, 2019

News

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News: Yatra acquired by Ebix for $337.8mn; Sachin Bansal invests in boAt headphones

July 18, 2019

Tech

2 minute read

-10X and Cheetos

July 16, 2019